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Key account excellence e-learning

An on-demand resource that will improve customer-facing teams knowledge, skills and confidence in Key Account Excellence.

Don’t be afraid to give up the good to go for the great.

John D. Rockefeller

Building skills, confidence and capabilities on-demand

Informed by a Key Account Excellence framework that’s proven to deliver high performance and improve business results, our e-learning programme offers customer-facing teams an on-demand resource to improve their knowledge, skills and confidence in Key Account Excellence (KAE).

Delivered through a variety of bite-size lessons and resources the online programme will:

  • Provide a proven framework to build clarity and understanding about the principles and components of Key Account Excellence based on a wealth of data and our award-winning experience and expertise.
  • Offer direction on each component of the KAE framework and how to practically apply it across a team and in key accounts.
  • Provide tried and tested toolkits to practically put what has been learnt into action
Team resilience | Workshop

Associated case studies

Delivering excellence to customers

A case study on how we helped Sanofi shift mind-sets and ways of working to a more customer-centric approach.


Adopting a customer-centric way of working

A case study on how we helped Novartis encourage teams in high-potential markets to adopt a more customer-centric way of working.

All case studies